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Privacy Policy

Exotic Fish Cabo is dedicated to delivering exceptional customer service and respecting your privacy rights. Our Privacy Policy is designed to provide you with important information on how we safeguard your personal data, in compliance with applicable data protection legislation.

If you have any questions about this Policy or how we use your personal data, please contact our Data Privacy Officer at

We may update this Policy without prior notice, and any changes will be published accordingly.

Exotic Fish Cabo, together with its subsidiaries, affiliates, and related companies, offers access to its Properties, including the Website and App, which provide tailored offers for fishing trips, products, and related Services to its customers and potential customers.

This Privacy Policy and our Cookie Policy, which should be read in conjunction with our Terms of Use, outline our commitment to protecting your privacy rights. We describe the information we may collect or access through your use of our Platform, how we may use that information, and the choices and rights available to you.



Personal information or data refers to any information that can identify an individual. It excludes anonymous data. We may collect, use, store, and transfer various types of personal data about you, based on your interactions with us, as described below:

  1. Contact Information: This includes your name, email address, and physical address or telephone number, which we collect when you complete an online form, create an account with us, or update your account details.

  2. Transaction-based Information: This comprises information you provide during a transaction or any transaction-based content generated as a result of your use of our platform. For example, if you book a fishing trip with us, the data you provide during the booking process will be collected.

  3. Account Activity: This includes other content you generate or activities you undertake on your account, such as adding items to your cart or saved items list.

  4. Customer Support Interactions: This involves the contents of your interaction with our customer support or sales departments, which may include text/video/audio recordings and transcripts of such communications.

  5. Financial Information: This includes your credit card or bank account details, which are processed by our third-party service providers, to which we have limited access.

  6. Billing Information: This refers to information required for billing and delivery through the platform, where applicable.

  7. Personalized Information: This comprises information you voluntarily provide to the platform to personalize your interface, such as age, preferred language, and preferences.

  8. Marketing and Communications Data: This includes your preferences in receiving marketing communications from us and your communication preferences.

  9. Survey Responses: This involves any data you provide when completing a survey.

  10. Information Collected from Cookies: We may also collect personal data from cookies on our website. Please refer to our Cookie Policy for more information.

  11. Usage Data: This includes any information you provide through the tools, features, and applications we make available on the platform, such as chats with support representatives or uploading pictures or videos.

  12. Mandated Information: This involves information we are required to collect under applicable laws to authenticate or identify you or to verify information collected via our platform.

  13. Impression Information: This comprises information about your impressions and reactions to advertisements that appear on our platform, such as your device ID, device type, operating system, ad data, and location information.

  14. Personal Information Collected from Other Sources: This involves personal information about you that we collect from third parties who have obtained your consent for such provision of information or from publicly available sources.

  15. Social Media Information: This includes personal information obtained through social media platforms when you share information with them or use them to create or connect your account with our platform. By authorizing us to have access to this information, you agree that we may collect, use, and retain it in accordance with this Privacy Policy. If you communicate about us, our products, or our brands on social media, we may collect and use a copy of your communication for branding purposes.

  16. Device Information: We collect information from the computers, phones, and other web-connected devices you use that integrate with our platform and services. This includes device attributes, operations, identifiers, signals, data from device settings, and network and connection information.



The following is an updated version of the original text:

How we process your personal data:

We will only process your personal data when permitted by law. We may process your personal data in the following circumstances:

  • To fulfill a contract we have with you or are about to enter into with you. This may require an international transfer of data, which will require your consent if you are not a resident of Hong Kong.

  • When it is necessary for our legitimate interests or the interests of a third party, provided that your fundamental rights and interests are not overridden.

  • To comply with a legal or regulatory obligation.

  • To send you third-party marketing communications via email or text message. You may withdraw your consent for marketing at any time by notifying us.

We will not sell, distribute or lease your personal data to third parties, except when necessary to fulfill our contractual obligations with you or as required by law. If we need to seek permission, we will inform you of the relevant third party and limit any such permission to that party.

Legal bases for processing your personal data:

When we process your personal data, we rely on the following legal bases:

Purpose/Type of Activity Legal Basis for Processing Account administration and relationship management Performance of a contract with you and consent to international transfer Internal record keeping (e.g. fulfilling orders you place) Performance of a contract with you and consent to international transfer Development and improvements of services Legitimate interests Internal management and management reporting Legitimate interests Improvements to our website Legitimate interests Direct marketing – current customers and potential via mail and telephone, or electronic marketing Consent Market research Legitimate interests

Exotic Fish Cabo may be required by law, government departments, agencies or regulators to collect, use and share certain types of personal data to comply with legal requirements and regulations. We may also allow third parties to process personal data on our behalf to support our administration. Some of these third parties may be located outside your jurisdiction, which may require an international transfer of your personal data.


Exotic Fish Cabo takes the security of Personal Information very seriously and implements reasonable physical, electronic, and managerial procedures to ensure data is kept secure. However, no security protocol can guarantee complete security. Only authorized employees, agents, contractors, and sub-contractors who process data for Exotic Fish Cabo are permitted access to the data for the purposes outlined in this Policy or for IT security and maintenance. If a third party processes data, Exotic Fish Cabo will ensure that they comply with applicable laws and take additional measures to keep personal data safe.

Exotic Fish Cabo may use personal data to verify an individual's identity to prevent fraud, which may involve disclosing information to credit reference agencies, but this will not affect the customer's credit rating.


Personal data is only retained for as long as necessary to fulfill the purpose for which it was collected and to comply with legal, accounting, or reporting requirements. Exotic Fish Cabo considers the amount, nature, sensitivity, potential risk of harm, and legal requirements when determining the appropriate retention period. Anonymized data may be used without notice.



You have rights under data protection laws, including the right to access, correct, and erase personal data, object to processing, request restriction of processing, and transfer personal data to a third party. You may also withdraw consent for processing. Exotic Fish Cabo will not discriminate against you for exercising these rights. If you wish to exercise these rights or make a complaint, please contact the Data Privacy Officer at If you are not satisfied with the resolution, you may lodge a complaint with the relevant data supervisory authority.


Exotic Fish Cabo's Cookie Policy

At Exotic Fish Cabo, we use cookies to enhance your browsing experience. Cookies are small files that are downloaded to your computer, and this page explains what information they gather, how we use them, and why they are necessary. Please note that disabling cookies may impact the functionality and features of our website.


How We Use Cookies:

We use cookies for a variety of reasons, including improving our website's functionality and personalizing your experience. Please note that disabling cookies may impact the services we can provide. It is recommended that you leave cookies on if you are unsure whether you need them or not.

The Cookies We Use:

There are different types of cookies we use, including first-party cookies that are set by our website, and third-party cookies set by someone other than Exotic Fish Cabo. We use Google Analytics cookies to help us understand how visitors use our site, and we also use session and persistent cookies to remember your preferences and provide services you've requested. We may also use functional and performance cookies to personalize your experience and improve our website.

Disabling Cookies:

If you prefer not to use cookies, you can adjust your browser settings to prevent them from being set. However, please note that disabling cookies may impact the functionality of our website and prevent you from accessing certain features.


At Exotic Fish Cabo, we value your privacy and use cookies only to enhance your browsing experience. For more information on Google Analytics cookies, please visit the official Google Analytics page.

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